Abstract
This paper explores how we use
social media to construe identities and align with others into communities of
shared values. The focus is on how “users of language perform their identities
within uses of language” (Martin et
al., forthcoming): how do personae using the
microblogging service, Twitter, perform relational identities as they enact
discourse fellowships? Addressing this question means understanding how
personae enter into ambient affiliation. Such affiliation is ambient in the
sense that social media users may not be interacting directly, but instead
participating in mass performances of hashtagging or contributing to iterations
of Internet memes. This paper will consider three key bonds (self-deprecation, frazzle and addiction)
using both a 100 million word corpus of posts and a smaller specialised corpus
collected by capturing the entire Twitter stream of a particular user.
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